Strengthen customer relationships
Successful exhibition thanks to personal invitations
Möbel Schnetzer
How do you get as many people as possible to visit a garden furniture exhibition on a Sunday in spring and still remain true to your company’s personal style? Möbel Schnetzer used a postcard mailshot to send personalized invitations − and guests showed up in numbers.
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Highly impressive results
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6,349
postcards sent (addressed mailing)
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104
gifts collected
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At Möbel Schnetzer in Gossau (SG), customers can find high-quality furniture and kitchens over an area of 5,000 square metres. To mark the start of spring, the furniture store wanted to present its latest outdoor furniture and other new items to its customers at a special Sunday opening. Möbel Schnetzer decided to use a personalized postcard mailshot to invite customers to its garden furniture exhibition. The postcard also doubled as a voucher for a personal gift. In just a few clicks, the company itself designed the mailshot online with PostCard Creator Business, and the postcards were then sent by Swiss Post.
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I was pleasantly surprised at how quickly and easily we were able to design and send the postcards.
Chantal Jost, Marketing Manager at Möbel Schnetzer
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