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Cross-media advertising campaigns

For cross-media campaigns: the best ingredients from Swiss Post’s data offer.

Cross-channel solutions

Combining on- and offline: our cross-channel approach will make your advertising campaign sparkle. The advantages: the message reaches your target group at multiple touchpoints, maximizing the impact of your ads.

    How you benefit from our solutions

    All-in-one

    Our packages with online and offline channels offer exactly the right option for everyone.

    Targeted advertising 

    We select exactly the right channels for your campaigns so that advertising is perfectly presented to your target group. 

    Unique data offer

    We help you to reach your target group. Our Swiss Post data inventory gives you perspective for successful cross-media campaigns.

    Advertising with impact

    We provide effective channels that are perfectly aligned throughout the customer journey. This means you’ll always find the right time and place to make an impact on people and inspire them with your advertising. 

    • Reach

      Digital advertising
      Out of home
      Addressed mailings
      Unaddressed mailings
      Sampling 

    • Top of mind

      Digital advertising
      Out of home
      Addressed mailings
      Unaddressed mailings
      Sampling

    • Leads and sales

      Out of home
      Addressed mailings
      Unaddressed mailings
      Sampling

    • Reselling

      Addressed mailings
      Sampling

    • Customer retention 

      Addressed mailings
      Sampling
      Word of mouth
       


    A smart combination of online and offline advertising 

    Stronger advertising impact with networked touchpoints

    Data & analytics

    For optimal output 

    During the preparation, implementation and follow-up of your campaign, you benefit from our data & analytics expertise. Thanks to data-based analyses you can find out how, where and when your advertising is best received by your target group.

    Advantages 
    • More advertising success
    • Data as a crucial competitive advantage.
    • Greater insights and lessons learned
    Reach 

    Reach the right target group with data-driven analytics

    Potential analyses

    Our pre-analyses assist you in personally addressing your existing customers in a way that matches their interests. You can utilize these insights for planned campaigns with new and existing customers.

    Targeting existing customers

    Identify potential in your existing customer data using feature-based analyses and segmentations, and apply this knowledge for the strategic planning of your advertising campaigns.

    Targeting new customers

    Open up new customer potential and minimize wastage thanks to feature-based, geolocation and context targeting. 

    Cases

    Get inspired! 

    Ready to get started?

    We’re right here for you. 

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    Thank you for your enquiry

    We will contact you in the coming days.

    Kind regards